Case study · Café ordering & community app

from a QR code to a community

For a busy self-service surf café in Antalya we built one platform: guests order and pay from the table, the bar gets every order live, phones buzz when it’s ready, and regulars meet, chat and earn free coffee.

Four phones: the café menu, a green It’s ready order screen, the Connect Surf community feed and a coffee stamp card

Concept and working demo built for a pitch to Surf Coffee® Liman, Konyaaltı. Not affiliated with or endorsed by Surf Coffee®. The menu, prices and bank details in the demo are samples.

The brief

a queue at the till is a lost second coffee

At a self-service café by the beach, guests queue just to order, shout names over the music, and speak Turkish, English, Russian and Arabic.

So we built the whole loop, not a QR menu: ordering and payment from the table, a cashier screen, a bar tablet, a pickup TV, and Connect Surf, a community app with events, chat and coffee stamps that turns guests into regulars.

4languagesTurkish, English, Russian and Arabic
3ways to paycard, FAST bank transfer or the till
4staff screenscashier, bar, menu and pickup TV
15thcoffee freestamps counted automatically
01Table ordering

scan, pick, done

One QR code per table opens the café’s own branded menu. No app to download, no account. Every drink comes with its real options and prices that update as you choose.

  • Size, milk, syrups, extra shots and a note for the barista
  • Turkish, English, Russian and Arabic, right-to-left included
  • Add to Home Screen, so regulars order in one tap next time
Café menu with signature drinks and an Add to Home Screen bannerDrink options sheet with size and syrup choicesCart with three ways to pay
02Payments

paid before it’s made

Nothing reaches the bar until it’s paid. Card payments confirm themselves; FAST bank transfers come with a reference code, and the cashier confirms them with one tap.

  • Card, Apple Pay and Google Pay through a Turkish payment provider
  • FAST / EFT with the IBAN and reference, each with a copy button
  • A cashier screen with today’s totals per payment method
Cashier screen with a FAST transfer marked as sent and a Paid button
Guest phone showing the amount, IBAN and reference for a FAST transfer
03Bar tablet

it buzzes when it’s ready

Paid orders land on the bar tablet with every option spelled out. Start, Ready, Collected: each tap updates the guest’s phone, which turns green and buzzes when the drink is up.

  • New, Making and Ready columns with a ding for every order
  • A red timer when an order waits longer than 8 minutes
  • No more shouting names over the music
Bar tablet with New, Making and Ready columns
Guest phone turned green with It’s ready
04Pickup screen & menu control

the team runs it

A TV over the bar shows what’s preparing and ready. The staff change prices, photos and sold-out items from the tablet, and every guest’s menu updates instantly.

  • Product photos straight from the tablet camera, optimised automatically
  • Names and descriptions in four languages
  • Printable QR cards for every table
Pickup TV with preparing and ready order numbers
Menu editor on the staff tablet with photo upload and four languages
05Connect Surf

surfing never alone

From the same QR code, guests join the café’s own community: see who’s here with a green online dot, connect, chat and share their socials on one profile.

  • Public or private profiles, everyone chooses how visible they are
  • Chat opens only between connections, with block and report
  • One link and QR code for all of a guest’s socials
Connect Surf discover feed with people online and upcoming eventsChat between two connectionsA profile with the Surf Legend badge and social links
06Events & notifications

fill the terrace

The team posts a surf night on the tablet and taps Announce. Every member gets a phone notification, taps “I’m going” and sees who else is coming. The café owns its audience.

  • Web push notifications, even with the app closed
  • RSVPs with faces of who’s going
  • Members, reports and moderation on the staff tablet
Staff tablet with events, an Announce button and the member list
Event screen for a Sunset Surf Social with five people going
07Coffee stamps & badges

a badge to be proud of

Every paid coffee ordered with a profile is a stamp, counted automatically. Every 15th is free with one tap at checkout, and regulars climb four badge levels up to Surf Legend at 150 coffees.

  • No paper cards: stamps live on the guest’s profile and the menu
  • The cashier sees “1 free” on the order, so there’s no confusion
  • Staff add stamps for coffees bought at the till
Menu with the stamp card and a free coffee readyProfile with 15 coffee stamps and the badge ladderCart with Use my free coffee switched on

08 · Launch kit

pitched, ready to launch

Alongside the platform we made the launch kit: a 25-second vertical app ad built from the real screens, with voice, music and sound design, and a pitch deck in English and Turkish.

  • Vertical ad for Reels, TikTok and Stories
  • Pitch deck with pricing options, as a link and a PDF
  • A live demo the manager can try on their own phone

Who it’s for

cafés, bars & restaurants

We build this for venues that want shorter queues, paid-before-made orders and regulars who keep coming back, on your own brand and your own domain.

It works next to your existing till and card machine, so there’s nothing to replace. Start with table ordering and add payments, loyalty and the community app when you’re ready.

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